MBA Solved Assignments

The concept of price elasticity of demand is commonly used in economic literature. Price elasticity of demand is the degree of responsiveness of quantity demanded of a good to a change in its price. Precisely, it is defined as:

"The ratio of proportionate change in the quantity demanded of a good caused by a given proportionate change in price".

The formula for measuring price elasticity of demand is:

The task of marketing research (MR) is to provide management with relevant, accurate, reliable, valid, and current information. Competitive marketing environment and the ever-increasing costs attributed to poor decision making require that marketing research provide sound information. Sound decisions are not based on gut feeling, intuition, or even pure judgment.

Marketing managers make numerous strategic and tactical decisions in the process of identifying and satisfying customer needs. They make decisions about potential opportunities, target market selection, market segmentation, planning and implementing marketing programs, marketing performance, and control. These decisions are complicated by interactions between the controllable marketing variables of product, pricing, promotion, and distribution. Further complications are added by uncontrollable environmental factors such as general economic conditions, technology, public policies and laws, political environment, competition, and social and cultural changes. Another factor in this mix is the complexity of consumers. Marketing research helps the marketing manager link the marketing variables with the environment and the consumers. It helps remove some of the uncertainty by providing relevant information about the marketing variables, environment, and consumers. In the absence of relevant information, consumers' response to marketing programs cannot be predicted reliably or accurately. Ongoing marketing research programs provide information on controllable and non-controllable factors and consumers; this information enhances the effectiveness of decisions made by marketing managers.

Traditionally, marketing researchers were responsible for providing the relevant information and marketing decisions were made by the managers. However, the roles are changing and marketing researchers are becoming more involved in decision making, whereas marketing managers are becoming more involved with research. The role of marketing research in managerial decision making is explained further using the framework of the "DECIDE" model:

The DECIDE model conceptualizes managerial decision making as a series of six steps. The decision process begins by precisely defining the problem or opportunity, along with the objectives and constraints. Next, the possible decision factors that make up the alternative courses of action (controllable factors) and uncertainties (uncontrollable factors) are enumerated. Then, relevant information on the alternatives and possible outcomes is collected. The next step is to identify and select the best alternative based on chosen criteria or measures of success. Then a detailed plan to develop and implement the alternative selected is developed and put into effect. Last, the outcome of the decision and the decision process itself are evaluated.

What is the Role of Research? Managers and CEOs often want to base their brand decision on measurable market research. So, how much market research should you do? Research can never give you all the answers, but it can be effectively used to understand how target audiences might receive a new idea, or to find a new market opportunity.

Sikkim Manipal University and all other universities Assignments are available on the best competitive price for all semesters for sale.

We provide PROJECTS for all the courses.

We also have ORIGINAL previous and sample question papers for all the subjects of Sikkim Manipal University and other various universities.

Sikkim Manipal University SMU MBA assignment, MCA assignment, BBA assignment, BCA assignment, MHS assignment, MSC IT assignment, MBA IT assignment etc... all old / new assignments, previous year question papers, sample and model papers SMU, exam help, objective questions, projects, etc. everything is available with us.

Services provided by us

1) Sikkim Manipal University (SMU) BBA/MBA/MCA Assignments of all Semesters

2) Sikkim Manipal University (SMU) BBA/MBA/MCA Projects of Finance, Marketing, Human Resource Management (HR), Information Technology (IT), etc.

3) Annamalai University BBA/MBA/MCA Assignments of all Semesters

4) Annamalai University BBA/MBA/MCA Projects of Finance, Marketing, Human Resource Management (HR), Information Technology (IT), etc.

5) IGNOU BBA/MBA/MCA Assignments of all Semesters

6) IGNOU BBA/MBA/MCA Projects of Finance, Marketing, Human Resource Management (HR), Information Technology (IT), etc.

7) Symbiosis Centre for Distance Learning (SCDL) BBA/MBA/MCA Assignments of all Semesters

8) Symbiosis Centre for Distance Learning (SCDL) BBA/MBA/MCA Projects of Finance, Marketing, Human Resource Management (HR), Information Technology (IT), etc.

9) ICFAI BBA/MBA/MCA Assignments of all Semesters

10) ICFAI BBA/MBA/MCA Projects of Finance, Marketing, Human Resource Management (HR), Information Technology (IT), etc.

11) NIMS BBA/MBA/MCA Assignments of all Semesters

12) NIMS BBA/MBA/MCA Projects of Finance, Marketing, Human Resource Management (HR), Information Technology (IT), etc.

13) Previous Year examination questions of Few Universities.

Contact Us SMU Faculty expert Mr. Bhaskar for sample and model assignment papers.

Skype id: dkbhaskar7

dkbhaskar7@gmail.com

Call : +91-9999 4141 74

How to Donate
1. You can directly walk-in to any nearest branch of either ICICI Bank or State Bank of India and deposit cash directly in the given bank account.

2. Online Transfer using net banking: We provide you with our bank account details along with IFSC code of the bank branch. You can transfer funds online conveniently from your home/office.

Bank account details for payment:
Account Holder: Bhaskar

State Bank of India savings A/c No: 2000 4531 358
IFSC Code: SBIN0001624

3. By Credit card/Debit card using Paypal payment service.

How much time is required for delivery of the assignments /projects after the payment? We'll send the assignments/projects just after confirmation of donation received in our accounts, by email to you.
Note: Send the online transfer details to dkbhaskar7@gmail.com

Mode of delivery: Assignments/Projects will be sent by email as attachments either in word file formatted or in PDF as preferred by you. You have to Provide Candidate Name and Roll No. as appeared in University admit card.